The task

Increase the number of customers around the world (potential customers: large shopping centers, very large events like exhibitions and concerts, amusement parks like Disneyland)

Website

aerodium.technology

Customer

Entertainment

Regions

UAE, USA, Australia, Germany, France, Italy, Sweden, Norway, Finland, UK

What we did

  • Conducted analysis of target markets (America, Dubai, Australia, etc.)
  • Identified strong competitors
  • Analyzed search queries on Google. Defined the minimum entry budgets
  • Analyzed the target audience (interests, demography, etc.)
  • Prepared banners and created banner ads
  • Created Google ad campaigns for every country
  • Prepared advertising messages for Facebook. Created ad campaigns
  • Daily ad management. Analyzing results, changing advertising messages, changing the portals where ads are displayed, etc.
  • Report preparation. Giving recommendations on what could be improved in ads and on the site in order to get the best results

Some of the solutions and tools used

  • Google Keyword Planner
  • SEMrush
  • Google Search
  • Remarketing (Display, Facebook)
  • Google for Display & Video 360
  • Custom In-market & Affinity Audience targeting
  • Google Analytics

Results

Leads increased

+191%

Traffic increased

+96%

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