TOP 6 Mistakes eCommerce Companies Make When Entering the European Market
Europe is big with a population of 743M people and offers huge growth potential for U.S. eCommerce companies. EU eCommerce is almost as big as U.S. eCommerce with 703B USD vs 891B USD (2019) but it’s a really tough task to enter the whole of Europe in one move as the continent is separated by countries, languages, and cultures. That’s why we do marketing activities on a country level rather than targeting Europe as a whole. This allows us to Read more
